Idea — Founders
Find a problem worth solving. Problem first · The idea filter · From spark to test · Who is it for? · Where good ideas hide · Time to pivot?.
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Problem first
Your class wants to start a small school business. Everyone shouts ideas, but nobody says which problem they solve.
The idea filter
You have three ideas and one free afternoon a week. Pick the one worth testing.
From spark to test
Your friend Leo wants to sell upcycled pencil cases. He has the idea but no plan.
Who is it for?
Your upcycled-bag idea could suit many people. Trying to please everyone at once usually pleases no one.
Where good ideas hide
You're hunting for business ideas around school. Some sources point to real problems; others are just trends.
Time to pivot?
You tested selling homemade bookmarks: almost nobody bought. But many asked if you could fix their torn book covers.
- Idea — Find a problem worth solving.
- Customer — Listen before you build.
- Prototype — Build the smallest test.
- Price & Money — Cost, price, profit, break-even.
- Marketing — Tell the truth, well.
- Pitch — Convince with honest evidence.
- Team & Ethics — Fair teams, fair business.
Simulation only: no real money, no personal data, no get-rich promises.
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