Good survey questions — Customer · Founders
Nes is writing a survey for her invented snack stand. Sort the questions: useful, or ones that push people to answer what she wants. Sort each question.
Your goal
Sort each question.
- Good questions ask about what people really do, not whether they'd like your idea.
- No real money is involved — this is a simulation.
Score
- Ask about real life — Your questions are about what people do.
- Free to answer — You didn't push for an answer.
- Clear questions — Easy to understand.
In real life
The book 'The Mom Test' (Rob Fitzpatrick, 2013) became popular among founders for this advice: people are polite about ideas but honest about their past behaviour.
Customer
Simulation only: no real money, no personal data, no get-rich promises.
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